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Check the front page

Not sure how I feel about this yet. 

New York Times to sell front-page display ads

I work in advertising, so I certainly understand the need (revenues are waaaay down), but at the same time I agree that the front page should be only for news.

Check out today's NYT front page (ad included!) here.



( 5 comments — Leave a comment )
Jan. 5th, 2009 10:23 pm (UTC)
Late last year one of our local newspapers starting putting out fake front/back covers. They are done in the style of the actual front/back page but are one big advertisement for whatever company is advertising that week.

I know it was only one page but I hate having to take the fake page off before I can read the actual front page :D
Jan. 5th, 2009 10:49 pm (UTC)
They're what we call kraft wrappers (I don't know if that's a universal newspaper term or not). At the paper I work for, we don't normally put the entire paper inside a kraft wrapper, usually just the advertising inserts. I have never seen an entire paper wrapped the way you mentioned...that would really annoy me, too!
Jan. 6th, 2009 09:46 am (UTC)
I can't find an edition with the fake front page. They must not include it in the digital edition.

Here's the link anyway: http://www.limerickpost.ie/

They are a free distribution paper, so I can understand why they have so many ads. It also explains why the crime section has so many hilarious double entendres and incorrect spellings. Believe it or not though as a news source it's still more popular than the other local newspapers.
Jan. 6th, 2009 02:11 pm (UTC)
Yeah, I doubt they would put it online. I like their digital version where you can see the whole paper and turn the pages. That's pretty cool...I wish my paper did that.

You gotta love a reporter who can't spell (or an editor who can't edit?)...it really ups the entertainment value of reading a newspaper! :-)
Jan. 6th, 2009 04:33 pm (UTC)
I think possibly it's a combination, some recent examples:

"She got out to have a word with the driver of the offending vehicle and a heated discussion ensued which resulted in the lady getting a belt to the face ...."

Belt to the face is a very local term for being punched.

Further down the page, story about a pub:
"Gardai at Henry Street are investigating a break in to a incensed premises on James Street last Sunday."

I think they meant 'licensed' premises :D
( 5 comments — Leave a comment )